Here comes the bridal sample sale.

Saks Fifth Avenue, which will close its bridal salon at South Coast Plaza, is featuring 50 percent off about 130 designer gowns. The annual sale starts today and lasts until Jan. 20.

The samples will be in sizes 8-10, which run large and are equivalent to typical 6-8 sizes.

Designers include Vera Wang, Reem Acra, Amsale, Kenneth Pool, Monique Lhuillier and Anna Maier Ulla-Maija.

The gowns pictured are, from left, by Reem Acra ($7,084 regular price, $3,542 sale price), Amsale ($5,200 $2,600) and Monique Lhuillier ($4,620 $2,310).

Saks is also marking select merchandise storewide up to 80 percent off from Thursday through Sunday.

The nationwide department store is consolidating its bridal salons to its Beverly Hills and New York stores. The Mission Viejo Saks does not have a bridal department.

Saks public relations coordinator Alexa Bonadonna explained the store’s decision in an e-mail:

“Saks Fifth Avenue’s goal is to offer an exceptional and comprehensive assortment of products to our clientele. It is critical, particularly in this current retail environment, to appropriately and wisely allocate our resources to higher growth businesses.

“Saks Fifth Avenue has made the decision to close 16 of our 18 Bridal Salons across the country. This decision will allow us to concentrate our Bridal Services exclusively in our most established Bridal Salons in our New York and Beverly Hills flagship locations.”

The South Coast Plaza Saks will continue to serve brides who made orders through December. However, it is not taking new orders. Alterations are not available for purchases of samples.

No other department store at South Coast Plaza has a bridal salon.

Posted in: Uncategorized • Bridal • Closings • Deals • Department stores • Saks Fifth Avenue |

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